marketing

Marketing, security or equity token marketing, is company's activity of promoting business and selling products or services, including public relations and market research, or other services connected to security or equity token offerings.

Marketing costs are usually included in company's budget and amount for expenses connected with direct marketing, digital marketing, media campaigns, and organization of events.

Security or equity token marketing costs are usually included in company's invoice and are connected to investment management and STO- and ETO-consultancy services.

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